PRISM, standing for Pamplin Re-Inventing Social Media, is a flagship program that initially began in order to fulfill a need to expand and improve Virginia Tech’s Pamplin College of Business’ social media presence. In 2014, the organization went through a re-brand that I took charge of. Originally the logo had pointed sides and had little to no symmetry. With the new logo, all sides are equal to reflect that each branch of the organization has an equal role in helping Pamplin.
Category: Branding
Date: January 2014 to February 2014
